What Designers Do

Do you know what good designers do when everyone else thinks Helvetica is cool? They stretch and bend Times New Romans and Comic Sans. Thats because message is what is important, not the color or the typeface.

2 Comments

Eftu 9:31

Color and typeface are as important as the message.

Kaspars 10:29

Eftu, you are right — they all are important, but only message out of those three can stand on its own. Color, size, contrast, whitespace and typeface help to deliver the message.

Leave a comment

Note: Basic HTML formatting is allowed. If you post HTML or PHP fragments, wrap them with <code>...</code> which will automatically encode the HTML entities.

About the Author

Kaspars Dambis I am a race car driver, engineer and a web designer living in Latvia and working on the web since 2000. Read more or get in touch.

Es vienmēr tevi mīlēšu, Sirsniņ!